Experience
Work History
March '22 – Now
DIGITAL COPYWRITER
Wyndham Hotels & Resorts
Remote, Parsippany, NJ
Crafts email, web landing page, and mobile app copy for large-scale digital marketing campaigns. Writes copy for each domestic and global property opening within Wyndham’s 23+ brands.
Earned the Certified Hospitality Digital Marketer (CHDM) status through Hospitality Sales and Marketing Association International (HSMAI) in October 2022.
October '19–March '22
CONTRACT COPYWRITER
Verizon
New York, NY
Wrote copy for current and prospective customers on high-traffic homepages and product landing pages. Collaborated with stakeholders to execute campaigns for high-level tech and promotional launches. Acted as a senior copywriter when coverage was needed; reviewed work for various teams and trained new writers.
October '17–October '19
MARKETING & COPY ASSISTANT
MyRegistry.com
Fort Lee, NJ
Supported the marketing team with brand maintenance, promotional campaigns, and other cross-departmental creative projects. Wrote consumer and partner-facing blogs, website copy, B2B/B2C emails, and social media captions. Synced with retail partners on "mini-marketing" objectives, e.g.: promotional blogs, inspiration boards, and social media posts.
August '16–June '17
MARKETING INTERN
Pyramid Consulting Group LLC
New York, NY
Wrote and scheduled blogs using WordPress. Updated company social media accounts. Designed job advertisements and other graphics. Scheduled charity involvement program for 2017. Assisted with daily administrative tasks.
Education
2012 - 2016
SUNY AT BUFFALO
B.A. Communication, Sociology;
Certificate in Creative Writing
Buffalo, NY
Contributed to social media marketing, content curation research, and blog writing/editing for a social attraction textbook under Dr. Lance Rintamaki, Director of Undergraduate Studies for the Department of Communication.
Served as Brand Ambassador for UB Campus Living. Wrote captions and took photos for social media accounts. Coordinated weekly promotional tabling outreach across campus, especially during events.
Studied abroad in the Mara region of Tanzania, Africa in January 2016. Provided critical analysis of girls education, community development programs, and societal communication. Project selected to participate in the 2016 Academic Excellence Celebration.
Assisted with fiction and poetry editing, plus web design and social media marketing for the English Department Literary Magazine NAME.
Skills
Copywriting Proficiencies
Brand Strategy
Customer & User Experience
Editing
Emails, Blogs, Social Media, Web/App Placements
Market Research
Proofreading
Poetry Forms & Motifs
Stream of Consciousness
Freeverse
Sonnet & Haiku
Social Issues
Life & Nature
Self-Image
Extracurriculars
Guest/reader for The Write Around Podcast: Episode"An Ode to Odes", May 2022. Read excerpts from my book "From a Window" and discussed the poetry writing and self-publishing processes.
Guest/reader for LADB: El Podcast. Episode "Los Poetas Del Barrio", July 2021. Discussed Latinx heritage, current events, poetry processes, and life. Read excerpts from my book "Garden".
Reader for "Comunidades Visibles: The Materiality of Migration" at Buffalo AKG Art Museum, May 2021. Wrote and read my poem "A home in the middle".
Production assistant/reader for Poesia LIVE by Rachel Robles, 2020–2021. Assisted in coordinating the virtual show, plus featured as an occasional reader to discuss my current and upcoming poetry projects.
Reader/artist for Reflections: The Pop-up Art Show, curated by Camryn Ramirez, February 2020. Read my poem "Latina" and created a mirror-themed piece in a converted art space in Brooklyn, NY.